Frequently asked questions
Local Gravity, Searchlite and Jordyn: Frequently Asked Questions
Get clear answers about improving your Google Maps presence, creating more opportunities from website traffic, and following up with those opportunities.
About Local Gravity
What is Local Gravity?
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Local Gravity is our Google Business Profile management program. We show you where nearby customers can and cannot find your business across the areas you serve, then optimize and actively manage the profile so you appear in more local searches and get more calls.
Who is Local Gravity for?
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Local businesses where customers search nearby and call the same day: contractors and home services, clinics and med spas, professional services, dealerships, and any business with a defined service area.
Can I use Local Gravity on its own?
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Yes. Local Gravity is a standalone program. Searchlite and Jordyn are separate and optional, for creating more opportunities from website traffic and for answering and following up on calls and inquiries.
Do you work with my competitors in the same city?
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No. We work with one business per trade per service area. If we already manage a profile in your category and market, we will tell you before you sign anything.
Google Maps Visibility and Grid Scans
Why does my business appear in one area and disappear in another?
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Google Maps results change with the searcher's location. Distance, relevance, and how complete and active your profile is all affect whether you appear. A business can rank well near its own address and be invisible a few miles away.
What is a grid scan?
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We measure your position from a grid of search points spread across your service area instead of from a single address. Each point shows whether a customer searching from there would find you, and where competitors are showing instead.
Is checking my own business name a good test?
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No. Searching your own name almost always returns your listing, and personalized results make it look better than it is. Only a grid measurement across your service area tells you where customers actually cannot find you.
Profile Management and Reviews
What do you manage on my Google Business Profile?
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Primary and secondary categories, the service list and descriptions, the business description, attributes, products, hours and holiday hours, service-area boundaries, plus regular posts and photos so the profile stays active.
How do you handle reviews?
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We send review invitations to your recent customers by text and email, and we respond to new reviews promptly, including negative ones. We never write reviews and we never buy them.
Do I keep ownership of my profile?
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Yes. You stay the primary owner at all times. We work as a manager on an account you control, and you can remove our access from your own dashboard whenever you want.
Reporting, Timing and Results
How long until I see results?
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Profile corrections appear within days, but meaningful movement on the grid usually takes 60 to 90 days and keeps building after that. Dense, competitive metro areas take longer.
Can you guarantee rankings?
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No. Google controls rankings. Results depend on your market, competition, proximity, the condition of your profile and website, your reviews, and ongoing activity. We guarantee the work and honest reporting, including the months where the grid barely moves.
What reporting do I get?
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A monthly report with two parts: the rank grid compared to the previous month, and an activity log of every profile change, post, photo, review request, and review response.
Pricing, Contracts and Ownership
What does Local Gravity cost?
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Local Gravity is $1,198 per month with a $598 one-time setup. Searchlite is $1,597 per month. Jordyn is quoted based on your traffic, call volume, and workflows. Current details are on the pricing page and we confirm everything in writing before starting.
Are there long-term contracts?
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No. Plans are month to month and you can cancel anytime without penalties.
What happens if I cancel?
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You keep the profile, every optimization, every post and photo published, and every report. We remove our manager access and nothing is deleted, though the profile will go stale over time without ongoing activity.
About Searchlite
What does Searchlite do?
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Up to 98% of website visitors leave without calling or submitting a form. Searchlite identifies a portion of those previously anonymous visitors so that traffic you already pay for can become opportunities you follow up with.
Does Searchlite identify every visitor?
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No. Searchlite identifies only a portion of eligible visitors. Traffic quality, device, geography, consent status, and available data all affect how many can be matched. Anyone promising to identify everyone is not describing how this works.
Is an identified visitor a lead?
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No. It means we can tell who visited, not that they raised their hand. Follow-up should reflect that difference, and we help you set the routing and messaging rules up front.
Optional Call and Lead Follow-Up With Jordyn
What is Jordyn?
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Jordyn answers inbound calls, responds to new inquiries by text and web form, qualifies the conversation, books appointments, and keeps following up so opportunities do not go cold when your team is busy or off the clock.
Does Jordyn replace my staff?
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No. Jordyn covers the speed and consistency a busy team cannot maintain all day, especially during peak hours and after hours. Your people still close the work.
What CRMs and phone systems does Jordyn work with?
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Jordyn integrates with most popular CRMs and phone systems through native connectors, webhooks, and standard APIs. We either port your existing number or route calls through a tracking number so nothing changes for your customers.
How fast can Jordyn go live?
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Typically 3 to 5 business days depending on call flows, CRM integration, and the number of locations.
Privacy and Compliance
Are calls and text messages compliant?
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Yes. SMS workflows follow A2P 10DLC and TCPA opt-in and opt-out requirements, and recordings and transcripts are stored securely and used only to improve performance for your account.
How is visitor data handled?
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Searchlite uses privacy-conscious identity resolution based on permissioned data sources, and follow-up runs through workflows that respect consent, opt-out, and contact rules. Identification alone does not create permission to call someone.
Who owns the data?
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You do. Your profile, reports, call recordings, transcripts, contacts, and conversation logs belong to your business, and you can export or delete them at any time.
How Many Local Customers Are You Losing Because They Never See Your Business?
A customer cannot call a business they never find. Let us show you where your business appears, where it disappears, and where competitors may be capturing the opportunities you are missing.
